Brand, Product & Service Awareness
We run visual ads on websites and apps across the Google Display Network. We tailor the message to the goal and the audience’s stage in the decision process.
Google Display Network (GDN) Advertising
Google Display Ads That Reach Your Audience Beyond Search.
Campaign setup and management on the Google Display Network (GDN) for brand awareness, leads and sales.
We bring together the right audience, a visual message and a landing page that helps people take the next step. We audit existing campaigns or plan new ones, with ongoing management, measurement and monitoring of traffic quality and results.
Let’s Explore Your Next Step +A free introductory call to discuss your needs and whether we’re a good fit.
01 / In Focus
Visual Ads Where Your Audience Browses
Relevant Audiences & Contexts
We review audience, content and placement options for your campaigns. We check audience expansion settings and exclude unsuitable placements where the available controls allow.
Re-engaging People Who Already Know You
We can include remarketing to suitable audiences, with a message that gives them a reason to return to the site. This relies on data infrastructure and well-defined audiences.
02 / Working Together
What Does the Work Include?
Audit & Planning
We define goals, audiences, budget and the campaign’s role alongside your other channels. We review tracking and landing page suitability.
Writing & Adapting Ads
We write headlines and descriptions and pair them with images and logos in responsive display ads or other suitable formats. New asset design and the creative scope are agreed in advance.
Setup & Ad Delivery Monitoring
We define structure, audiences and exclusions, and review placements and frequency using the available settings and reports.
Track Performance & Results
We review ad spend, conversions, lead quality and sales. We distinguish click-through conversions from view-through conversions, then adjust messaging and budgets based on the findings.
Frequently Asked Questions
What to Know Before You Start.
What’s the difference between GDN and Google Search ads?
Search ads reach people actively entering a query. Google Display Network ads appear as people browse content. These different contexts require different audiences, messaging and ways of evaluating results.
Is the Google Display Network only for remarketing?
No. You can reach both new audiences and people who have already been exposed to your business. We plan and measure each activity according to its goal.
Can I order just an analysis of my existing activity?
Yes. You can get a professional audit with findings and recommendations without handing management over to us. Access to the relevant digital assets is required for the audit.
Do you create the banners?
Ad copywriting and design can be included within the agreed scope, or we can work with your own materials and those of your creative providers. Video production is handled by external creators.
Who owns the accounts and assets that are created?
You own the accounts and digital assets created for you as part of the work, unless otherwise agreed in advance.
How is the advertising budget paid?
You pay the advertising budget directly to the ad platforms. Our management and related service fees are paid to us separately, as set out in the proposal.
Continue from Here
Areas That Complete the Picture.
Google Ads
Google Ads management across Search, Shopping, YouTube, the Google Display Network, Performance Max and remarketing, with integrated planning and results measurement.
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Google Remarketing
Google remarketing setup and management to re-engage people who already know your business, with tailored messaging and results tracking.
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Analytics, User Behavior & Conversion Tracking
Analytics setup, validation and improvement covering user behavior, conversion tracking, cross-domain tracking and solutions for complex user journeys.
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The Next Step
Let’s Talk About What You Want to Promote.
Whether you need a new campaign, improvements to existing activity or professional advice, start with a free introductory call to discuss your needs and whether we’re a good fit. The scope of service will be defined in our proposal.
Prefer to talk? Call us
+972-73-779-0000 info@logicping.comName and phone number are required. All other fields are optional.