Existing Campaign Analysis
A professional assessment of campaign structure, budget use, tracking accuracy and opportunities for improvement.
Paid Media
Campaign audits, new setups, restructuring and ongoing management, with strategy, content, creative, measurement and continuous improvement.
We review your existing activity or plan your advertising from scratch, depending on your business and goals. We analyze campaign structure, audiences, messaging, budget and conversion tracking, then make recommendations for action. You can start with an analysis and expert opinion, or combine them with ongoing management.
Let’s Explore Your Next Step +A free introductory call to discuss your needs and whether we’re a good fit.
01 / In Focus
A professional assessment of campaign structure, budget use, tracking accuracy and opportunities for improvement.
We start with clear goals, select platforms and audiences, develop messaging and tracking, and build campaigns around the path to inquiry or purchase.
When targeted changes are not enough, we reassess the structure and plan a rebuild around the findings, preserving useful data and lessons learned.
We audit your tracking, identify missing data or double counting, and set up or adjust tracking as needed. CRM data can be integrated. This service is also available separately.
We manage campaigns over time, test audiences and messaging, adjust budgets and monitor lead quality and sales.
02 / Working Together
We define goals, audiences, channels and budget allocation. We determine which results to measure and what data is needed to evaluate performance.
We develop messaging and ads tailored to the audience and platform. The scope of copywriting and ad production is defined in advance.
We check alignment between the ad and landing page and recommend improvements to content, structure and forms. Landing page creation and implementation support are included only as agreed in the scope.
We validate tracking for the actions that matter to your business and integrate your CRM where needed and agreed.
We monitor campaign performance and business results - inquiries, lead quality and sales. Your feedback complements the data from the ad platforms.
We present what has been done, what the data shows and what is planned next, distinguishing between measured results and conclusions that still need testing.
03 / Working Together
Ongoing campaign management, performance monitoring, testing and improvement. At the outset, we determine whether setup, restructuring or targeted adjustments are needed.
A professional audit and second opinion alongside your existing team or provider, with findings and priorities.
In the proposal, we separate the advertising budget, which you pay directly to the ad platforms, from the cost of management and related services paid to us. We list what is included and what is priced separately.
Google Ads management across Search, Shopping, YouTube, the Google Display Network, Performance Max and remarketing, with integrated planning and results measurement.
Keyword research, ad copywriting and Google Search campaign management, with measurement of leads, sales and results.
Google Shopping campaign setup and management, with a well-structured product catalog, commercial planning and measurement of purchases and revenue.
YouTube campaign audits, setup and management for brand awareness, interest, leads and sales.
Campaign setup and management on the Google Display Network (GDN) for brand awareness, leads and sales.
Performance Max setup, audits and ongoing management, with clear conversion goals, creative assets and tracking for leads and sales.
Google remarketing setup and management to re-engage people who already know your business, with tailored messaging and results tracking.
Meta campaign management on Facebook, Instagram and inside WhatsApp, based on your goals and the options available in your account.
Facebook campaign audits, setup and management for brand awareness, leads and sales.
Paid Instagram campaign setup and management, from brand awareness to inquiries, leads and sales.
Planning, setup and management of WhatsApp ads - with a focus on Status ads - through Meta Ads Manager.
LinkedIn campaign setup and management for businesses targeting professional audiences and B2B customers.
TikTok campaign setup and management for brand awareness, leads and sales.
Analysis, setup and management of ChatGPT Ads campaigns, depending on your industry and the options available in the account.
Content promotion campaign setup and management on Taboola and Outbrain.
Frequently Asked Questions
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Google Ads management across Search, Shopping, YouTube, the Google Display Network, Performance Max and remarketing, with integrated planning and results measurement.
Meta campaign management on Facebook, Instagram and inside WhatsApp, based on your goals and the options available in your account.
LinkedIn campaign setup and management for businesses targeting professional audiences and B2B customers.
TikTok campaign setup and management for brand awareness, leads and sales.
Analysis, setup and management of ChatGPT Ads campaigns, depending on your industry and the options available in the account.
Content promotion campaign setup and management on Taboola and Outbrain.